To make the monumental mistake of naming/bestowing a label of “America’s First Family” on anyone other than President Obama and his family is to sign your proverbial death certificate…of sorts. Cosmopolitan mag, surely you knew you would incite a figurative riot with that cover headline for the Kardashian family. And you didn’t even have to go there. We all understand that you are in the business of selling magazines, but you didn’t need that headline to do it. Having all of them together on the cover was quite enough.
I won’t sit here and act like I haven’t had the guilty pleasure of trolling the airwaves and stopping on the E! channel when their reality show airs, but they are pure shock value entertainment. No one really takes them seriously. No one looks to them as an example.
Cosmo, do you realize that when you attached that label on them, you were giving them the same label as the Kennedy’s? Would you really put the Kardashians in the same lane as the Kennedy family? Something tells me, if they even pay attention to such things as a Cosmo mag, they are probably giving you the side eye just as Black Twitter and anyone in the rest of America who understands–and has a modicum of respect for the president of the United States, whomever it may be at the time, and his family–that “America’s First Family” is not a title you can just throw around simply because they are media whores and YOU love seeing them so much, YOU think they deserve it.
Ah, Cosmo, I’m not even sure you can fix this with a back peddling apology. You probably just need to move on. Perhaps you can name the Obama ladies as your next Fearless Females of the Year. Perhaps that will earn you some brownie points…but at best, it’ll be a hard sell. Hopefully, you learned a huge lesson from this snafu.
Good luck on staying in circulation after this.